Good point but lets learn strategies from the right enemies... goons never played planetside , and it's hard to make solo griefer videos in planetside:) The planetside player base wants to see teamwork etc.
Goon's operation in EVE is extremely team-oriented, if we can badly replicate what they do there we would be set for our recruiting. Someone more familiar with EVE probably could tell you more how they operate, but looking from the outside it:
1. They recruit with well-made humorous videos, something that is interesting to watch even for someone not familiar with specific game they are recruiting for. Way I see it, if you can go viral with your recruiting video because it is funny on and not try to be all "serious business" with unremarkable in-game footage you will be remembered. Your pool of potential recruits is also becomes much wider, because you can appeal to completely new players.
2. Goons spend extraordinary effort working with new players. They put more priority into getting new recruits involved right away than anything else. As a result they have TONS and TONS people. I think we need to do the same, getting someone tagged shouldn't be where our recruiting effort stops.
3. Goons have highly distributed chain of command, they have a lot of autonomous squads with their own goals, culture and specifics all operating under big umbrella of GOON. Somehow these all cooperate without losing autonomy.